For most brands today, their digital properties (websites and apps) serve as little more than digital brochures. They lack integrated content, community and commerce resulting in increasingly fragmented fan relationships. Worse, such systems imitate integration by outsourcing key components to third parties making the fragmentation problem even worse. At Idea Den, we provide the tools and services to recapture the power of your brand. You gain a singular relationship with your best fans, increased brand value, dramatically improved e-commerce, and superior analytic capabilities.